Google Ads API - can I specify 'matchType' while looking for keyword traffic in GenerateKeywordIdeas?

Question

I may be doing it the wrong way but I want, at first, to extract keyword traffic information like I did with TrafficEstimationService in the (now deprecated) AdWords API. My code looks like this (with some edits here and there):

# [... some initialization (clients, service accounts, etc.) bits here]

# fetch an instance of the Google Ads client
gc = GoogleAdsClient.load_from_storage(gads_credentials_file, version="v10")

# fetch an instance of the Google Ads service
gs = gc.get_service("GoogleAdsService")

# fetch an instance of the Geo Target Constant service
gtcs = gc.get_service("GeoTargetConstantService").geo_target_constant_path

# fetch an instance of the keyword plan idea service
ks = gc.get_service("KeywordPlanIdeaService")

# build the initial search request
rq = gc.get_type("GenerateKeywordIdeasRequest")
rq.customer_id = gads_account_id.replace("-", '')
rq.geo_target_constants = [gtcs(get_location_id(gads_country))]
rq.keyword_plan_network = (gc.enums.KeywordPlanNetworkEnum.GOOGLE_SEARCH_AND_PARTNERS)
rq.language = gs.language_constant_path(get_language_id(gads_language))
rq.keyword_annotation = gc.enums.KeywordPlanKeywordAnnotationEnum

if len(gads_keywords) > 0:
    rq.keyword_seed.keywords.extend(gads_keywords)

# generate keyword ideas
keyword_ideas = ks.generate_keyword_ideas(request=rq)
rows = []

for idea in keyword_ideas:
    rows.append({
        "date": r,
        "text": idea.text,
        "competition_value": idea.keyword_idea_metrics.competition.name,
        "avg_monthly_searches": idea.keyword_idea_metrics.avg_monthly_searches
    })

So far, so good. I can specify location and language and (of course) they keywords to look for. At the end of this request, I have something like this (just printing the first list item):

{'date': '2022-08-09', 'text': 'zapatos', 'competition_value': 'MEDIUM', 'avg_monthly_searches': 301000}

The problem I have is I have been requested to ensure the match type is EXACT but looking at both the documentation and the source code for KeywordPlanIdeaService there is no trace of this parameter. That's why I assume I'm doing it wrong (or maybe I'm lacking something here). In any case, I'm a bit lost.

Can you tell me how can I specify this (if it can be done) or an alternate way to accomplish this?

Answer 1

The output will be what Google Ads now calls exact match (which really isn't that exact anymore) - I believe they don't give you searches for only the keyword as that isn't really an option in their advertising as well.

The avg. monthly searches you receive will be for the keyword + close variants, and if you want to check which variants are included you can using this: https://developers.google.com/google-ads/api/reference/rpc/v11/GenerateKeywordHistoricalMetricsResult