How schema markup can be helpful for mobile app website?

Question

I want to implement schema markup for a mobile app website. I read schema.org/MobileApplication, but there are lot of properties. I am not getting which property are useful to give more effective output for local search?

Answer 1

Schema markup allows search engine to analyze vast information in shortcut method. For Mobile app website you would like to use properties like- downloadUrl, countriesSupported, fileSize, about, author, description and image.

Answer 2

data-structures schema google-local-search

<div itemscope itemtype="http://schema.org/SoftwareApplication">
  <span itemprop="name">Angry Birds</span> -

  REQUIRES <span itemprop="operatingSystem">ANDROID</span>
  <link itemprop="applicationCategory" href="http://schema.org/GameApplication"/>

  RATING:
  <div itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating">
    <span itemprop="ratingValue">4.6</span> (
    <span itemprop="ratingCount">8864</span> ratings )
  </div>

  <div itemprop="offers" itemscope itemtype="http://schema.org/Offer">
    Price: $<span itemprop="price">1.00</span>
    <meta itemprop="priceCurrency" content="USD" />
  </div>
</div>

Answer 3

The schema is important to every website page. Do not confuse, use a required property to your mobile application website.